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For Shelley Foster of Jamele Skincare Centre, the philosophy of Slow Beauty is in her blood.

Shelley’s mum, Pat Foster, opened the doors to her pioneering beauty therapy clinic over 30 years ago. Jamele was created out of Pat’s passion for natural living and holistic skincare long before it was trendy. Today, Shelley continues her mother’s legacy, running Jamele with enthusiasm and a commitment to natural health. Jamele is a sanctuary – a relaxing escape from Tauranga’s hustle and bustle, where clients are treated with kindness, care and respect by Shelley’s highly trained and handpicked team of therapists. Shelley strives to improve, nurture, protect and support her clients’ skin; valuing ageless beauty and offering thoughtfully holistic skincare treatments.

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Shelley, where does your passion for holistic health come from?

Growing up, Mum was particular about what the family ate. There were often strange drinks brewing and bubbling away in the fridge and, in one gulp, Mum would drink them down. With an influence like this, I was destined to be interested in natural health.

As I became involved in Jamele, I took my intrigue further by attending seminars on diet and health within the beauty industry. I frequently read about nutrition and became especially fond of the likes of Leslie Kenton and Adelle Davis back in the 1980s.

How do you embody holistic beauty in your life?

1_Shelley_Circle-768x768I follow the ‘everything in moderation’ philosophy. I try to have a balanced diet and a balanced life. I love Adelle Davis’s famous quote, “eat breakfast like a king, lunch like a prince, dinner like a pauper.” Achieving balance can be challenging at times and I’m not perfect by any means, but I also don’t remonstrate myself for my failings.

In the clinic, I try very hard to achieve calm, balance and integrity. I keep an eye on what is happening in our industry to see if new theories and philosophies are out there that fit with our ethos. I embrace the latest scientific research findings that improve skin health and our treatments reflect that.

How does the Janesce range fit into your holistic view of beauty?

You can’t help but appreciate the quality of the Janesce products. They support natural processes of the skin, allowing the skin to function as our first line of defence. Janesce continues to be the only skincare range that places great importance on nutrition. While some medical practitioners still believe that diet has nothing to do with skin health, innovative companies like Janesce acknowledge this crucial link.

Training is an important part of Jamele as every staff member must be of the same, consistently high, standard. The Janesce training and professional development that Janine Tait provides is of the highest quality. Her talks are inspiring, uplifting and increase therapist͛s knowledge and confidence. You always learn something new about the products and yourself.

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Where does the Bestow Beauty range fit in at Jamele?

Bestow has become a fabulous contributor to skin health and it sits comfortably alongside our existing skincare ranges. Bestow benefits clients with every skin condition by supporting the barrier function of the skin, brain function and cognitive thought and reducing inflammation throughout the body. It is a product range that treats the body as a whole.

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What is most difficult about running a beauty therapy clinic?

One of the biggest challenges is finding staff who are passionate about their craft and who want to continue their education in our field. At Jamele, we adopt a holistic approach to beauty, so it is necessary that our staff members share this philosophy. Finding someone who embodies these values isn’t always easy.

How do you address this challenge?

Before I hire a new therapist, I have to be sure she can fit into our culture. I ask the whole team to meet and spend time with the potential employee. They assess her treatments and whether she is open to learning. This helps me decide if it will be a good fit. We try hard to make it a fun and enjoyable process, rather than one of intimidation.

I also apply the Golden Rule to both clients and employees: I treat them as I would want to be treated myself.

Can you explain how both machine-based treatments and massage fit into your beauty clinic?

Touch and massage have huge importance when it comes to skincare treatment. The recuperative powers of touch and massage are immeasurable and, hopefully, most of us have been lucky enough to experience their restorative power. Massage is also greatly beneficial to the skin and circulation.

Machine-based treatments have their place – sonophoresis, lontophoresis, IPL hair removal – but we prefer to limit it to these modalities and take a natural, gentler approach whenever possible. You will never find microdermabrasion or harsh chemical peels at Jamele.

What does the Slow Beauty movement mean to you?

sb-pure-deep-trueIt is about embracing who you are and having integrity. It is about encouraging and protecting living in a natural way by genuinely looking after your skin and your health. Slow Beauty supports the natural process of renewing cells, gently sloughing them off when they are due and aiding the natural protection of the skin.

Do you have any advice for new beauty therapists?

You are just at the starting line: you have accumulated a wealth of knowledge and now you get to learn how to apply that knowledge and enjoy seeing the benefit in your clients.

While you gain experience, stay current in your field and always be wary of short-term gain for long-term damage.

The beauty industry is a wonderful industry to be a part of. If you embrace it and are prepared to learn, you will love the challenges and rewards that it brings. It will benefit you and your clients greatly if you approach beauty holistically.

 

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  • March 8, 2017

Janice has always been fascinated by the power of plants. Early in her beauty therapy practice the Janesce ‘soil to skin’ philosophy resonated so deeply she decided to use the range exclusively. Fifteen years later, she is just as passionate as ever about holistic skincare, and now delights in treating her “second generation clients”: the daughters of clients she has had since the early days. Her home-based beauty therapy room is a personal space where clients are never rushed, reflecting her dedication to the Slow Beauty movement.

janice-macleanJanice, how did your career in beauty therapy begin?

I have always loved nature and using natural ingredients. In the 1980s, I followed this interest and began studying aromatherapy. From there it was a natural progression to beauty therapy and I became a qualified beauty therapist in 1999.

From the get-go, I felt uncomfortable using skincare ranges that contained animal products or had been tested on animals. The use of electrical equipment in facials didn’t sit right with me, either.

How did you discover a holistic approach to beauty therapy?

I read an article in the Beauty Association Magazine about Janesce Skincare. It was written by Janine Tait, who spoke about a dual approach to beauty therapy: healthy eating coupled with the use of natural skincare products. It made sense to me; after all, what you eat truly is reflected in your skin.

I contacted Janine and we met up. I instantly felt comfortable with her quiet, knowledgeable manner. I also loved learning about Janesce founder, Janice Smith. I read her book, which is an amazing insight into a woman who was well ahead of her time.

At this point, I knew I wanted to specialise in caring for the skin, both inside and out.

How did you know that Janesce products were right for your clinic?

Within a month of using Janesce on my own skin and seeing the difference it made, I was certain this was the path I should be on. I threw out all the products I had trained with and have never looked back. I know Janesce works, I have seen my clients’ skin heal.

With Janesce, I am able to offer my clients a holistic approach to skincare, offering dietary advice as well as using the best natural products for their skin.

I am always learning more about the properties of plants and oils and how they can help the skin. I learn something new every time I hear Janine give one of her talks. She is a fabulous inspirational educator.

I also love being part of the supportive Janesce community. Janine Tait and her amazing team are always there to offer advice and encouragement. They always make me feel like a welcomed and valued member of the family rather than just a number.

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Do you also use the Bestow Beauty range to support skin nutrition?

Yes, Janine has put many hours into developing a fabulous nourishing product with Bestow Beauty, and this shows in the quality of the oils she has designed. I have learnt so much about how the oils interact within the deeper levels of the skin.

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What advice would you give to beauty therapists who have not had any holistic skincare training in their education?

Good skincare is made up from 50% topical skin care and 50% nutrition.

You may know the basics – for instance, stripping oil off the face doesn’t make oil go away, and don’t treat oily skin with aggressive scrubs and cleansers – but without a holistic approach, you won’t be able to heal the skin from within.

Go and hear Janine Tait talk. You will learn so much more than just skincare. The knowledge is invaluable and inspiring.

Do you find it difficult coaching clients to make lifestyle changes for the sake of their skin?

I believe that everyone who comes to me for skincare problems can be helped. In beauty therapy, achieving genuine skin transformation depends so much on coaching clients to make lasting, positive lifestyle changes.

I give my clients knowledge and dietary advice along with natural products to help their skin. It is so rewarding to see my clients be committed to following the skin care routine, making healthy dietary choices and for them to see and feel the difference in their skin. I will always be there to support them.

 

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Can you tell us what resonates with you about the Slow Food and Slow Beauty movements?

sb-pure-deep-true“Janice is a real foodie who loves cooking nutritious food. She is dedicated to both the Slow Beauty and Slow Food movements.” – Janine Tait

Both movements are all about being connected to nature. In cooking, slow food is about being aware of the ingredients you use and where they have come from. It is about taking the time to enjoy your food. The Slow Beauty movement is similar: it values quality, natural ingredients and harnesses the power of nature.

Neither movement offers quick fixes, but in the long term, you will enjoy radiant health.

What are some of the biggest business lessons you have learnt over the years?

Be yourself. You can’t be all things to everyone. Enjoy the encouragement and personal connections you make with clients. It’s so rewarding working with people who want to know about natural beauty care and who are prepared to put in the effort.

Never rush clients: I love being able to work in my home-based beauty room, as I can give clients time and offer a really personal service.

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What continues to motivate you?

Being part of an ethical family-based company and using their amazing product.

Seeing a client’s skin improve and heal and knowing that, when I do a Janesce facial, the client’s skin will feel hydrated and nourished.

Best of all, having the same clients – some for the entire fifteen years of my business – and now getting to treat their daughter’s skin. Watching these girls grow from school-aged to young adults, knowing that they have been educated in what is good (and not so good) for their skin.

It is always rewarding to receive a ‘thank you’ text from a client whose skin feels amazing.

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  • February 26, 2017

Iodine in not readily available in our New Zealand diet so it is quite common for clients to be deficient in this important mineral.

Iodine supports thyroid function, so metabolism, energy levels and weight regulation can all be affected by a deficiency.

The Iodine Test

Paint a 4cm x 4cm square of iodine tincture on the inside of your clients forearm. If the iodine tincture is absorbed before 12 hours, they are low in iodine.

If absorbed before 4 hours – very low
If absorbed before 8 hours – moderately low
If absorbed within 12 hours or more – good levels

Addressing Iodine Deficiency

Bestow Berry Beautiful: One teaspoon of Bestow Berry Beautiful will provide half your daily requirement of iodine. It is suitable for clients with a moderately low deficiency.

Bestow Beauty Powder: If your client is very low in iodine, recommend they take one dessertspoon of Bestow Beauty Powder as this contains the highest levels of iodine in the Bestow Beauty range.

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  • November 24, 2016

jeanine-chell3Jeanine Chell has been on a relentless quest to achieve genuinely transformative skincare results for her clients for the last 15 years. Along the way she has experimented with nearly every beauty industry trend and technology available – not just on her clients, but also on her own acne-prone skin.

She speaks with Kathryn Overall about the Slow Beauty approach to treating skin, mind, body and soul in unison and about finally seeing the results she always hoped for.

The sign on the gate, which gives entrance to Jeanine Chell’s home-based holistic skincare and healing boutique in Mt Eden, is feminine, welcoming and understated. If you are on the hunt for specialist skin care that delivers real results, you might wonder if perhaps you should instead be walking through the pristine doors of one of the top spas in Auckland. You might be surprised to discover then, when you walk through the gate and up the steps to Jeanine’s studio, that while she spent a decade working in some of the top clinics in Auckland, it is in this little space that she is getting the best results of her career.

Four years ago, everything changed for Jeanine when she discovered the botanical skincare range, Janesce, and the accompanying dermo-nutrition based, ‘working from within’ ethos of holistic skin health educator, Janine Tait. Jeanine says since embracing the Janesce approach she has not only healed her own acne-troubled skin, but also achieved the kind of results for her clients she had been striving for over a decade.

“I have never seen such transformative results,” says Jeanine. “Before I met Janine Tait I had reached a point in my career where I had lost a lot of faith in the beauty industry. I always kept myself up to speed with the latest developments in skincare, but there always seemed to be something missing for me.”

Jeanine is attractive and petite with long chocolate brown hair coiffured into relaxed curls. She has clear, glowing skin and a welcoming smile. As I relax into a cane chair covered with a comforting sheepskin, Jeanine talks of her relentless quest to achieve genuine skincare results since graduating as a beauty therapist in 2002, regularly changing salons, product ranges and techniques looking for the answer. “I felt that the products I worked with often over promised and under delivered,” says Jeanine. “I knew that nutrition and lifestyle factors had a huge part to play in skin care but I felt I didn’t have the knowledge to guide my clients on what they needed to do.”

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All through her career, Jeanine struggled with acne and congestion in her own skin. “Having bad skin really affected my self-worth,” says Jeanine. “I used to feel like a fraud when clients came to see me and I would have these big, sore spots on my face, covered over with make-up. It was amazing anyone ever listened to me looking back. Now when I have someone come in the door who has acne I feel really confident that if they will listen to me and are prepared to make lifestyle changes, I can help them.”

Reaching for the glass of lemon water that is already poured and waiting for me, I glance around the room. The atmosphere is restful.
Jeanine’s home used to belong to a wedding dressmaker who purpose-built the A-framed timber studio as a perfect miniature of the beautiful terraced villa behind it.

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The cozy space feels like a mini-retreat centre. The Janesce, Bestow and Coola product ranges she uses are subtly displayed. The space is devoted to health and healing, not to sales targets. The treatment bed is the focal point of the room.

“When I do facials I feel like I really work from the heart and enter a therapeutic space with my clients,” says Jeanine. “My goal when somebody comes through my door, especially if they are stressed out or really tired, is that they will walk out feeling like they have been really held and nurtured and that they have got fabulous skin as well.”

Jeanine has an endearingly self-effacing personality, which disappears into animation and enthusiasm when she speaks out of her passion for person-centred skin therapy. Beyond her vast knowledge and experience, the true gift she offers is her generosity of soul and her nurturing capacity to create a sense of sacred space and safety for the person under her care.

She brings to her facial treatments a unified mind, body and soul awareness, which is gently attuned to the person on the bed. She sets an intention at the beginning of each treatment, for relaxation, for healing, for whatever she senses is needed. “I suppose I see myself as a relaxation specialist,” says Jeanine.

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She is probably the only practitioner in town who begins a facial at the client’s feet. “It’s very grounding,” says Jeanine.” I’m getting a sense of your nervous system. It’s a nice way for me to help you to connect with your body and sink into the treatment.”

While well versed in the science of skincare, Jeanine has also always been drawn to the spiritual and she now offers an alternative healing modality called Craniosacral Therapy (CST) to complement her skin therapy. CST has its roots in osteopathy and works to enhance the body’s natural healing processes. “As a practitioner I am tuning into the whole body so I can really listen to what is going on in the client’s system,” says Jeanine. “I am just really holding the space for their system to go into a healing process.”

Jeanine says as part of her re-invention over the last four years she has chosen to leave behind the machine-based facial treatments she used to embrace. “I used to do heavy peels, micro-dermabrasion, laser re-surfacing the lot,” says Jeanine. “That goes against everything I feel I know now. Those instant results are not necessarily long-lasting and are often detrimental in my humble opinion.” 

Jeanine focuses instead on massage-based facials, intuitively following her hands as they work on releasing deep tension, draining fluids, pressure points and increasing blood circulation. “This is not only deeply relaxing but has a beautiful effect on the skin,” says Jeanine. “Working with Janesce has really allowed me to hone the craft of facials”.

Jeanine says she regularly sees new clients who have been having machine-based procedures. “Their skin is often a mess – really dry, dehydrated or sensitive and with a compromised barrier function,” she says. “The Slow Beauty approach feels more honest. It doesn’t promise to be a quick-fix, but nutrition and wellness are huge right now and people are more willing to make changes.”

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Some people feel skeptical about natural skincare, and Jeanine understands that because she used to feel the same. “I liked the idea of natural, but it never seemed to deliver results” she says. “ Despite her reservations, Jeanine says that after seeing great results from using Janine Tait’s range of dermo-nutritional Bestow products, she decided to trial Janesce on a few clients whose skin was not responding well to the product range she was using at the time. 

“We were like, ‘okay let’s just follow whatever Janine says’,” says Jeanine. “Within a month, their skin was totally transformed. I had never seen anything like that. It went from sensitive, dry and flaky to plumped out and really hydrated and glowing. That was enough for me, I was sold.”

Jeanine opened her own home-based clinic 18 months ago and says that Janine Tait’s support has been key to her success and ongoing transformation as a therapist. “I wouldn’t be where I am today without her incredible knowledge and support. I feel so lucky to have found such an amazing mentor. There is no one else in the industry like her.”

After meeting Jeanine, the fact that her studio is connected to her home feels fitting. For Jeanine, it seems, business is always personal. Her holistic approach to healing skin embraces both scientific rigour and soul care and comes out of her deeply relational way of being in the world. The Slow Beauty way of deep, pure and true ideals, suits her down to the ground.

circle-2Kathryn Overall is a Tauranga-based freelance writer with a particular interest in health and wellness. She is currently undergoing her own Slow Beauty skin journey under Janine Tait’s supervision and is passionate about inspiring people to enhance their lives through embracing healthy lifestyle changes.

  • July 27, 2016

circle-janineAfter spending a decade as a much-loved part of the Janesce/Bestow team, our Southland representative, Tania Hore, is bidding us farewell so she can devote her attention to caring for her own growing client base.

I have so much admiration for Tania’s Slow Beauty instincts and for her capacity to coach other beauty therapists. Her life-long passion for holistic skincare, inspired by her grandmother, has inspired many therapists to discover the fulfillment that comes from treating the skin gently and nourishing it from within. She has been a true asset to our team.

I personally resonate with Tania’s story, because it echoes elements of my own. It is my pleasure to share this farewell interview with Tania and to let you know what she is up to next.

~ Janine Tait

Tania, how are you feeling at this time of transition?


I will really miss my regular contact with all of the lovely Janesce/Bestow therapists that I have met in this role. It has been an amazing experience watching them begin to work with these products and the change in them as therapists as a result. It has been a very hard decision to let go. But it is time for me to devote more time to my own clinic in order to concentrate on my clients.

From early on in your career you had a natural instinct towards a holistic approach to skincare. Where did this come from?
My Nana had beautiful skin. She once said to me that the secret to healthy and youthful skin was to eat healthy foods and treat your skin as gently as you would a baby’s! 

During my childhood, we grew all of our own vegetables, used natural remedies and made everything from scratch. I even remember soaking rose petals to make a rose spay to put in the beautiful perfume mister my Nana gave me.

How did it feel when the industry began to move in the opposite direction and be more machine/quick fix focused?

Any treatment that didn’t protect the skin’s surface just didn’t sit well with me. It was against my natural instincts. I was without the tools to be the kind of therapist I wanted to be so I walked away from the industry in 1996 and ended up being out of it for a whole decade.

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How did it feel to meet Janine Tait and discover in Janesce and Bestow, product ranges and philosophies that matched your own?

Janine becoming my mentor was the turning point in my career. Her input and her training gave me the confidence to stay strong in my beliefs and to be the kind of therapist I had always wanted to be.

Janesce is a game changer when it comes to skin. When I discovered it I didn’t know whether to shout it from the rooftops or try and keep it a secret! But, anyone who knew me at that time will tell you I could not stop talking about it.

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After connecting with Janine I came on board as the Southland representative because I wanted other like-minded therapists to have the same opportunity I had to experience a better way of working. I think it is really important that we have choices within the beauty industry. An excellent knowledge of the skin and well-chosen products are very powerful tools.

How has your career been different since this turning point?

My career has become my passion. I get very excited about meeting new clients and watching their skin change with Janesce and Bestow. I feel great pleasure in seeing existing clients enjoy their Janesce glow and know that their skin is also supported from within with Bestow.

sb-pure-deep-trueWhat is your advice for new beauty therapists?

I am proud to be part of the Slow Beauty movement that Janine is championing in New Zealand. I believe this type of therapy will stand the test of time and I am keen to see those of us who hold these values pass them on to the next generation of beauty therapists.

You describe yourself as a ‘skin coach’. What is it about the ‘coach’ metaphor that resonates with you? 

I don’t believe you can give a therapist or client a product and just leave them to it. It’s like coaching a netball team – you provide the equipment needed and the court to play on but you still need to show them how to get the results. For their part, it requires practice and following the coach’s advice if they are to win.

circle-taniaWill therapists still have an opportunity to connect with you?

I am sure that I will still see some of these therapists around in my role as the Otago representative for the New Zealand Association of Registered Beauty Therapists. I think it is important that therapists share ideas and experiences and support each other. It pays to look outside of our own clinics for both motivation and inspiration. I hope in this role I will get the chance to meet and support more therapists who are inspired to join us in the Slow Beauty way.

DISCOVER BESTOW BEAUTY

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Bestow is a dermo-nutritionally developed range of edible supplements, functional foods, healthy recipes and beautiful rituals, lovingly created to support beautiful skin from within.

See www.bestowbeauty.com for more information.

DISCOVER JANESCE SKINCARE

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Janesce’s organically-based, natural product range is supported by an integrated, dedicated and highly ethical approach to caring for your skin. It involves external skin care applications, nutritional supplements and health and lifestyle programmes designed to approach skin health holistically.

www.janesce.co.nz

  • June 19, 2016